Rate Notice: 5.9% general rate increase Jan 1, 2026 — Learn More
    UNIS logo
    A stylized cherry tree logo features a single branch with blossoming pink flowers against a white background

    Cherry Tree

    Cherry Tree is the official fan community for The National, offering exclusive content, priority ticketing, and unique merchandise to connect the band with its dedicated audience.

    Company Overview

    Cherry Tree operates as a fan engagement platform for the indie rock band The National. The community provides members with special access to band-related news, events, and collectibles, enhancing the fan experience through direct interaction and exclusive perks. The company is part of the broader AmericanMary.com ecosystem, which manages The National's online presence and merchandise.

    Key Metrics

    10

    Import Shipments

    1

    Distribution Centers

    500.0K

    Annual Revenue

    2018

    Founded

    Company Profile

    Key Milestones

    Important company milestones and achievements.

    Markets Served

    Geographic markets and customer segments served.

    Ownership Structure

    Corporate ownership and organizational structure.

    Sales Channels

    Distribution networks and sales approaches.

    Recent Developments

    Cherry Tree has recently focused on expanding digital engagement, offering new exclusive content and collectible releases to adapt to evolving fan expectations.

    Strategic Expansion

    Launch of new annual collectible vinyl editions for members

    Market Expansion

    Strategic efforts to expand market presence and reach new customer segments.

    Technology Adoption

    Implementation of advanced technologies to improve service delivery and customer experience.

    Business Information

    Cherry Tree serves as a dedicated fan club and community for The National, one of the leading indie rock bands. Members receive benefits such as priority ticketing, annual collectible vinyl, exclusive content, and limited edition merchandise. The platform is designed to foster a closer relationship between the band and its fans, offering unique experiences and early access to band-related opportunities. Cherry Tree is managed through AmericanMary.com, which also handles the band's official merchandise and communications.

    Headquarters

    United States

    Founded

    2018

    Stock Symbol

    Private company