
Alliance Sports Group is a leading designer, manufacturer, and distributor of innovative consumer products, offering brands like NEBO, iPROTEC, Bollinger Fitness, and more to global retail markets.
Import Shipments
Distribution Centers
Annual Revenue
Founded
Alliance Sports Group has likely focused on expanding its e-commerce presence, launching new product lines, and enhancing global distribution capabilities in response to evolving consumer trends.
Introduction of new lighting and fitness products under the NEBO and Bollinger brands
Strategic efforts to expand market presence and reach new customer segments.
Implementation of advanced technologies to improve service delivery and customer experience.
Alliance Sports Group is a family-owned company recognized for its commitment to innovation, quality, and craftsmanship in consumer products. Its diverse brand portfolio covers flashlights, fitness equipment, outdoor gear, multi-tools, and more, catering to both independent retailers and large retail chains. The company’s products are distributed globally, with a presence in over 50 countries and more than 50,000 retail locations. Alliance Sports Group operates its own distribution centers in the US and UK, supported by additional offices in the UK and China.
Grand Prairie, Texas, United States
1974
Private company