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    Bathing Brands Inc.

    Bathing Brands Inc. is a leading North American distributor and innovator in sauna, steam, and experiential bathing products, serving resellers, manufacturers, and wellness-focused markets since 1969.

    Company Overview

    Bathing Brands Inc. specializes in distributing high-quality sauna, steam, and immersion therapy products to resellers and manufacturers across North America. The company operates from Wheeling, Illinois, and has built a reputation for supporting wellness-focused businesses with turnkey solutions and industry-leading brands. Their operations span product sourcing, distribution, and partnership development in the plumbing and wellness sectors.

    Key Metrics

    150

    Import Shipments

    2

    Distribution Centers

    6.0M

    Annual Revenue

    1969

    Founded

    Company Profile

    Key Milestones

    Important company milestones and achievements.

    Markets Served

    Geographic markets and customer segments served.

    Ownership Structure

    Corporate ownership and organizational structure.

    Sales Channels

    Distribution networks and sales approaches.

    Recent Developments

    Bathing Brands Inc. has recently focused on expanding its product portfolio, enhancing reseller support, and introducing authentic European sauna experiences to meet rising wellness market demand.

    Strategic Expansion

    Launch of World Sauna Group, offering sauna products from Estonia and Finland

    Market Expansion

    Strategic efforts to expand market presence and reach new customer segments.

    Technology Adoption

    Implementation of advanced technologies to improve service delivery and customer experience.

    Business Information

    Bathing Brands Inc. offers a comprehensive portfolio of sauna heaters, steam baths, soaking tubs, spa bathing equipment, and related wellness products. The company partners with resellers and manufacturers to deliver authentic sauna and steam experiences, leveraging decades of expertise and a robust support system. Their brands are featured in high-end homes, spas, and health clubs, reflecting a commitment to quality and innovation. Bathing Brands also provides marketing, technical support, and training to help partners succeed in the growing experiential bathing market.

    Headquarters

    Wheeling, Illinois, United States

    Founded

    1969

    Stock Symbol

    Private company