UNIS logo
    A logo featuring the words Colony Brands Inc in a stylized font with a prominent C and a square background

    Colony Brands Inc.

    Colony Brands Inc. is a leading multichannel direct marketer, offering a diverse range of food, apparel, home goods, and specialty products through catalog and online retail channels.

    Company Overview

    Colony Brands Inc., headquartered in Monroe, Wisconsin, is a multifaceted enterprise specializing in mail-order and electronic retail. The company operates numerous catalog and internet brands, providing products such as food, furniture, apparel, and home décor. With over 90 years in business, Colony Brands is recognized as one of the largest direct marketers in the United States.

    Key Metrics

    400

    Import Shipments

    8

    Distribution Centers

    1.2B

    Annual Revenue

    1926

    Founded

    Company Profile

    Key Milestones

    Important company milestones and achievements.

    Markets Served

    Geographic markets and customer segments served.

    Ownership Structure

    Corporate ownership and organizational structure.

    Sales Channels

    Distribution networks and sales approaches.

    Recent Developments

    Colony Brands has likely focused on expanding its digital retail capabilities, optimizing supply chain operations, and integrating newly acquired brands to strengthen its market position.

    Strategic Expansion

    Integration of AmeriMark’s brands following the 2023 acquisition

    Market Expansion

    Strategic efforts to expand market presence and reach new customer segments.

    Technology Adoption

    Implementation of advanced technologies to improve service delivery and customer experience.

    Business Information

    Colony Brands Inc. began in 1926 as The Swiss Colony, initially focusing on mail-order cheese sales. Over the decades, the company expanded its product offerings to include sausage, chocolate, fruitcakes, furniture, home décor, apparel, electronics, and more. Today, Colony Brands operates a portfolio of catalog and online retail brands, supported by operational subsidiaries in marketing, consumer credit, collections, product sourcing, and IT. The company’s flexible credit options and broad merchandise selection have made it a trusted name in direct marketing.

    Headquarters

    Monroe, Wisconsin

    Founded

    1926

    Stock Symbol

    Private company