
FIGS is a leading healthcare apparel brand specializing in stylish, comfortable scrubs and medical uniforms for professionals, revolutionizing the industry with a direct-to-consumer model.
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Founded
Recently, FIGS has focused on expanding its product range, enhancing supply chain efficiency, and increasing global market penetration in response to rising demand for premium healthcare apparel.
Launch of new product lines, including outerwear and accessories for healthcare professionals
Strategic efforts to expand market presence and reach new customer segments.
Implementation of advanced technologies to improve service delivery and customer experience.
FIGS creates modern, functional, and stylish medical apparel, primarily serving doctors, nurses, and other healthcare professionals. Their product line includes scrubs, lab coats, outerwear, and accessories, all designed for comfort and durability. FIGS disrupted the traditional medical uniform market by selling directly to consumers online, leveraging social media and influencer marketing to build a loyal customer base. The company also runs the Threads for Threads initiative, donating scrubs to healthcare workers in need for every set sold.