Rate Notice: 5.9% general rate increase Jan 1, 2026 — Learn More
    A bright green heart icon represents a healthy choice perhaps related to flooring or wellness with a subtle teal outline

    Healthier Choice Flooring

    Healthier Choice Flooring is a leading U.S. manufacturer of high-density polyurethane foam carpet cushions and underlayments, serving residential and commercial flooring markets worldwide with a focus on health, sustainability, and innovation.

    Company Overview

    Healthier Choice Flooring, based in Dalton, Georgia, specializes in manufacturing patented high-density polyurethane foam products for both residential and commercial flooring applications. With over 25 years in the industry, the company is recognized for its commitment to quality, environmental safety, and customer satisfaction. Their products are installed globally, supporting a wide range of flooring needs from carpets to hard surfaces.

    Key Metrics

    50

    Import Shipments

    1

    Distribution Centers

    12.8M

    Annual Revenue

    1994

    Founded

    Company Profile

    Key Milestones

    Important company milestones and achievements.

    Markets Served

    Geographic markets and customer segments served.

    Ownership Structure

    Corporate ownership and organizational structure.

    Sales Channels

    Distribution networks and sales approaches.

    Recent Developments

    Healthier Choice Flooring has likely focused on expanding its sustainable product lines, enhancing acoustic and moisture-resistant technologies, and strengthening its market presence in both residential and commercial sectors.

    Strategic Expansion

    Introduction of new eco-friendly underlayment and cushion products with enhanced sustainability features

    Market Expansion

    Strategic efforts to expand market presence and reach new customer segments.

    Technology Adoption

    Implementation of advanced technologies to improve service delivery and customer experience.

    Business Information

    Healthier Choice Flooring manufactures premium carpet cushions, rug pads, and acoustical underlayments using proprietary foam technology. Their product lines include solutions for stretch-in carpets, commercial double-glue applications, area rugs, and a variety of hard surface flooring types. The company emphasizes health and sustainability, offering products with low VOC emissions and Greenguard Gold certification. With a 250,000 square foot facility, Healthier Choice serves both Fortune 500 companies and independent retailers, ensuring consistent inventory and robust customer support.

    Headquarters

    Dalton, Georgia, United States

    Founded

    1994

    Stock Symbol

    Private company