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    MID

    Midea Electric Trading

    Midea Electric Trading (Singapore) Co Pte Ltd is a leading wholesale distributor of home appliances and electrical goods, specializing in import/export operations across Asia and global markets.

    Company Overview

    Midea Electric Trading (Singapore) Co Pte Ltd operates as a major wholesale trader in the home appliance sector, focusing on air treatment, refrigeration, laundry, and kitchen appliances. The company serves as a key import/export hub for Midea’s products in Singapore and the broader region. Its operations span general wholesale trade, including merchant wholesaling of durable goods and electrical apparatus.

    Key Metrics

    409

    Import Shipments

    2

    Distribution Centers

    348.0M

    Annual Revenue

    2008

    Founded

    Company Profile

    Key Milestones

    Important company milestones and achievements.

    Markets Served

    Geographic markets and customer segments served.

    Ownership Structure

    Corporate ownership and organizational structure.

    Sales Channels

    Distribution networks and sales approaches.

    Recent Developments

    Midea Electric Trading has recently focused on expanding its smart appliance offerings and strengthening its logistics capabilities to support sustainable and intelligent building solutions.

    Strategic Expansion

    Strategic upgrade of Singapore operations with new facilities and partnerships.

    Market Expansion

    Strategic efforts to expand market presence and reach new customer segments.

    Technology Adoption

    Implementation of advanced technologies to improve service delivery and customer experience.

    Business Information

    Midea Electric Trading (Singapore) Co Pte Ltd is a subsidiary of the global Midea Group, specializing in the wholesale distribution of household appliances and electrical equipment. The company’s product portfolio includes air conditioners, refrigerators, laundry machines, and kitchen appliances, catering to both commercial and residential clients. With a strategic location in Singapore, it acts as a regional hub for import and export activities, facilitating the flow of goods across Asia and beyond. Its operations are supported by robust logistics and supply chain capabilities, ensuring efficient delivery and customer satisfaction.