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    Terry logo image shows the Terry brand logo in a white color on a black background

    Terry

    Terry Precision Cycling is the original women’s cycling company, pioneering women-specific bikes, apparel, and saddles since 1985, with a mission to make cycling comfortable, safe, and stylish for all women.

    Company Overview

    Terry Precision Cycling, founded in 1985, specializes in designing and marketing women-specific bicycles, cycling apparel, and saddles. The company is recognized as an industry leader in women’s cycling products and operates through direct-to-consumer channels, wholesale distribution, and partnerships with major retailers. Terry is committed to innovation, comfort, and empowering women in cycling.

    Key Metrics

    120

    Import Shipments

    1

    Distribution Centers

    15.0M

    Annual Revenue

    1985

    Founded

    Company Profile

    Key Milestones

    Important company milestones and achievements.

    Markets Served

    Geographic markets and customer segments served.

    Ownership Structure

    Corporate ownership and organizational structure.

    Sales Channels

    Distribution networks and sales approaches.

    Recent Developments

    Terry has likely focused on expanding its product range, enhancing e-commerce capabilities, and increasing market outreach through strategic partnerships and digital marketing.

    Strategic Expansion

    Introduction of new women-specific cycling apparel and saddle designs

    Market Expansion

    Strategic efforts to expand market presence and reach new customer segments.

    Technology Adoption

    Implementation of advanced technologies to improve service delivery and customer experience.

    Business Information

    Terry Precision Cycling was established by Georgena Terry, introducing the first hand-built, women-specific bicycles to the U.S. market. The company has expanded its product line to include award-winning saddles, trend-setting apparel, and cycling accessories, all designed to enhance comfort and performance for female cyclists. Terry operates a multi-channel sales strategy, including a direct-to-consumer website, catalog, and wholesale distribution to retailers such as REI and LL Bean. The company is dedicated to making cycling accessible and enjoyable for women of all ages and skill levels.

    Headquarters

    Burlington, Vermont

    Founded

    1985

    Stock Symbol

    Private company