Tmall Inc. is China’s leading B2C e-commerce platform, connecting global and domestic brands with hundreds of millions of consumers through a premium online marketplace operated by Alibaba Group.
Import Shipments
Distribution Centers
Annual Revenue
Founded
Tmall has recently focused on supporting high-quality and original brands, expanding AI-driven marketing, and enhancing user engagement through live streaming and loyalty programs.
Launched a major brand growth campaign for 2025, investing in merchant incentives and new product support
Strategic efforts to expand market presence and reach new customer segments.
Implementation of advanced technologies to improve service delivery and customer experience.
Tmall Inc. operates as a comprehensive online shopping mall, providing a platform for over 70,000 brands and 50,000 merchants to reach consumers across Greater China. The company supports both domestic and international sellers, facilitating cross-border trade through its Tmall Global extension. Tmall leverages Alibaba’s technology infrastructure, including secure payment solutions and advanced logistics, to deliver a seamless shopping experience. Its focus on quality, authenticity, and innovation has made it the top B2C e-commerce site in China by gross merchandise volume.
